The very first step to ensuring your website has even the slightest chance of obtaining any top position keywords is that it is compliant (to the Search Engine Standards). You may have an amazing product or service, but if your website is encountering technical pitfalls, your brand's SERP's will be hampered.

Converting Traffic to Customers

Having a nice looking website will not get you business online, unless you have traffic. To get traffic, the website needs to be developed properly, tagged with analytics, submitted to search engines and modified to be optimized. You site will not perform well if it is missing the basic SEO elements to be compliant.

Essential Website Page Elements

Proper encoding, Text Formatting, Robot Text, Favicon, Analytics Tracking Tags all must be utilized on your website for it to pass a SEO website audit. When it passes, then the Search Engines will increase your website search result rankings. When your website is SEO optimized, your website will outperform your competitor's website search result pages; moving yours up in position.

To gain top search result page positions

Beyond being SEO website compliant, a business must know how to leverage SEO Analytics and modify their content in the way that the data shows, to earn the top spots. If you are working with a SEO professional, Webmaster or Digital Marketing expert that can do these required edits to your online presence, congratulations!

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If you are in the market for a marketing partner that will manage your online presence properly so you are hitting your business's online goals; please Contact Us today!